About JAIME RICHICHI
ABOUT JAIMEJaime Richichi is a creative director and entrepreneur working at the intersection of design and storytelling. Her approach is defined by restraint, intuition, and a conviction that the environments we inhabit—and the objects we bring into them—quietly shape how we live and feel.
She is drawn to what endures: spaces that feel considered rather than decorated, objects chosen for their integrity rather than their trend value, and a way of living rooted in clarity and intention. Across everything she builds, Jaime favors simplicity with substance, believing that the most powerful statements are often the quietest ones.
As the founder of AFFINĒ Atelier, Jaime leads a luxury design studio creating refined living environments and curated objects rooted in craftsmanship and narrative. Her approach resists excess in favor of thoughtful detail, where form and function are treated with equal respect. Whether shaping a full interior or selecting a single object, every decision is made with intention.
Her work reflects a belief that beauty and intention belong not only in grand spaces, but in the objects we live with every day. This philosophy extends across the Atelier’s projects and collections, where materials, scale, and finish are considered as carefully as atmosphere and use. Objects are designed and curated not as embellishments, but as integral components of how a space is experienced.
Beyond the Atelier, Jaime shares an edited view of living through her personal platform—highlighting the brands, pieces, and ideas she genuinely lives with and stands behind. This perspective is less about consumption and more about discernment: understanding what is worth keeping, investing in, and returning to over time.
A former professional equestrian and lifelong animal lover, Jaime’s approach to design is informed by values of care, discipline, and longevity. These principles quietly influence both her personal life and her creative work, shaping a point of view rooted in respect—for materials, environments, and the rhythms of daily living.
Jaime divides her time between the Hamptons and Litchfield, Connecticut, where she is restoring a turn-of-the-century farmhouse and a historic 1830s Greek Revival home. These restorations are where ideas are explored, honed, and shaped through daily life. At the core of her work is a belief in stewardship—bringing clarity and refinement to spaces and objects in a way that honors their original character while allowing them to fully come into their own.
Her work continues to evolve through collaborations, editorial storytelling, and partnerships aligned with her values and aesthetic point of view. Across every endeavor, Jaime remains committed to living with intention—believing that beauty, approached with restraint and clarity, has the power to quietly transform how we live.
